A Jersey, Channel Islands based news magazine is to go online only because of a rise in printing costs and a rapid decline in advertising revenue, according to its editor.
Jersey Weekly was first published as a free paper two years ago but introduced a cover price of 85p two weeks ago to try and cover printing costs.
Editor Marcus Quinn said with a 40% rise in costs over two years and a decline in advertising revenue, a print publication was no longer viable.
Mr Quinn said they had invested £250,000 over two years in the magazine which was regularly read by about 12,000 people – 12% of the population – but would now focus on the website.
He said: “It is of course very sad for the team and clients to lose the magazine because the feedback was always very positive, but we are using the savings from discontinuing print to make a further £100,000 investment in developing our websites and providing mobile apps.”
The magazine introduced a cover price of 85p from the start of the month in the hope of covering the rising costs and drop in advertising revenue.
“We have seen good sales figures and shown there is an appetite for the magazine but with print costs alone at over £1 a copy and a cover price of 85p being split between GST, local charities, retailer margins and distribution costs, the sale of the magazine hasn’t been enough to counter unpredictable advertising revenues,” said Mr Quinn.
Jersey Weekly is published by Agent Design, who create websites for Channel Island companies. Mr Quinn said he is telling advertisers in the magazine to spend the money online instead of with other print publications.
He had approached the States of Jersey who spend money publishing details of appointments and government business in the islands only newspaper, the Jersey Evening Post.
Mr Quinn was told by the government that they were not currently tendering for other companies to carry the notices.
Jersey Weekly is currently also published in digital form through Issu but could see a mobile version in the future.
Mr Quinn said the magazine could return to print form in the future if the advertising market improves.
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